Allison Rolinger - Graphic Designer Portfolio

Experiences & accomplishments

Creative and detail-oriented Graphic Designer turned Creative Director with over 8 years of experience building and leading brand identities, marketing campaigns, and design teams. Proven track record of delivering innovative visual solutions across digital and print media. Experienced in managing clients, mentoring design teams, and driving creative strategy from concept to execution.

A person is working at a wooden desk with a laptop displaying a design software. Open books and a notebook with handwritten notes are spread out. There is also a potted green plant and a coffee cup on the desk.

Sabbatical
Personal Project | 2024 – Current

After 7+ years in agency life, I stepped away from my role to take a sabbatical and pursue a hands-on personal project: fully renovating my basement to convert the home into a rental property. [See the project]

Creative Director
5IVE | Minneapolis, Minnesota | 2022 – 2024

Directed a multidisciplinary creative team in the execution of branding, advertising, and digital campaigns.
Oversaw creative strategy, visual direction, and final output for top-tier clients.
Implemented streamlined workflows that increased team efficiency and client satisfaction.

Art Director
5IVE | Minneapolis, Minnesota | 2020 – 2022

Developed and refined creative concepts across digital, print, and experiential platforms.
Supervised junior designers and ensured consistent execution of brand standards.
Collaborated closely with account and strategy teams on client pitches and project development.

Graphic Designer
5IVE | Minneapolis, Minnesota | 2018 – 2020

Created marketing collateral, social media graphics, and brand identity systems.
Participated in client meetings and design presentations.
Assisted in photography direction and photo editing.

Jr. Graphic Designer
5IVE | Minneapolis, Minnesota | 2017 – 2018

Created marketing collateral, social media graphics, and brand identity systems.
Participated in client meetings and design presentations.
Assisted in photography direction and photo editing.

Graphic Design Intern
Jack Henry Profit Stars | Cedar Falls, IA | 2016 – 2017

Assist designers in the development of advertisements and subpages for the websites of financial institutions.
Gained experience with corporate branding and internal communications.

Webby Awards – Honoree, 2021
Racial Bias in Retail
Art Director & Illustrator

Health + Wellness Design Awards – Medal, 2020
Blue Cross Blue Shield Minnesota Social Impact Report 2019
Graphic Designer

American Advertising Awards (DSM, Student) – Gold, 2017
Hearst Lecture Series
Graphic Designer

Adobe Creative Suite (Photoshop, Illustrator, InDesign, Bridge)
Brand Development & Visual Identity
Typography & Layout Design
Video Storyboarding & Art Card Development
Campaign Design & Development (Social, Digital, Print, OOH, Experiential)
Media Planning & Vendor Relations
Creative Strategy & Direction
Team Leadership & Mentoring
Client Communication & Presentation
Project Management (Basecamp, Slack)